Its easy to give people what they want, but most difficult to give them what they need.

The human capital driving Phitons is the biggest asset, as the cutting edge products are outcomes of these passionate design thinkers who believe in collective growth.

Mulch sheets are essential in agriculture for weed control and maintaining soil moisture and temperature. But traditional plastic mulch comes with a major downside - it’s tough to remove and breaks down into microplastics, polluting the soil and eventually entering the food chain. At Firefly, we’ve been searching for a sustainable alternative, and Phitons’ compostable mulch sheets have proven to be a promising solution. Our trials on citrus crops showed positive results, with the sheets degrading within 3 to 4 months - offering all the benefits of conventional mulch without the environmental cost. We’re excited to expand our use of Phitons’ products across our farms.

The emergent qualities that arise from our colloboration empowers Indian entrepreneurs like me, to compete with cutting edge products at the global stage.

The world is in deperate need of people who think beyond their bottomline, and the Phitons team is a part of this new ecosystem that has planet as priority.